Deodorant

Inspired by minimalist sculptures like those of Ellsworth Kelly and Dan Flavin, the deodorant package was. designed to stand out by being understated. The simple, pill-shaped form is meticulously engineered to minimize draft and part lines. To dispense the product, the entire lower section twists. The body color corresponds to the level of the product's efficacy and the colored cap on the underside illustrates the scent.