A limited-edition holiday packaging suite inspired by the intricate tweed patterns found amongst the tailoring shops of London's Saville Row. The sets were available both online and in-store and each pattern corresponds with its specific channel. On the back of each package is an illustration depicting the act of getting ready for a holiday party, centered around the bathroom sink. The print techniques used are a sophisticated mix of foils and translucent inks and made to feel like gift wrap.
Credits
Art direction - Julie Roche
Print production and model - Ryan Dougherty
Illustration - Stephen Cheetham
